A Founder’s Reflection from Coco Effendi Spring has always been a season that resonates deeply with me. It’s a time when nature awakens, blossoms unfurl, and the world is painted in vibrant hues. This beautiful transformation mirrors our own internal journeys—shedding old layers, embracing new be...

Jewelry has long been a reflection of the beauty found in nature, from the radiant glow of the sun to the vibrant colors of fresh fruits and lush landscapes. At the heart of our collection, we draw inspiration from the elegance and charm that nature offers every day, crafting pieces that echo the...

As we step into September, it’s time to embrace the energy of Virgo season and the celestial events that will shape our month. Whether you're a Virgo or simply tapping into this grounded and detail-oriented energy, this is your moment to shine. From personal growth to fashion creativity, let the ...

The month of July brings the vibrant energy of summer in full swing. As the sun blazes high, it's time to flaunt your summer glow with our stunning body jewelry. Layer on the sparkle and let your skin catch the sunlight with every move. Our new collection is designed to make you shine brighter th...